E-contrast: ● Benedict G. C. Dellaert, “The Consumer Production Journey: Marketing to Consumers as Co-Producers in the Sharing Economy”

28/01/2018

● Benedict G. C. Dellaert, “The Consumer Production Journey: Marketing to Consumers as Co-Producers in the Sharing Economy”

https://app.box.com/s/ciqi2tvvc72ctev9r1ztcw8d3rdzqzj0

Erasmus School of Economics, Erasmus University Rotterdam (2018) 54 pp.

Marketing Section, Erasmus School of Economics, Erasmus University Rotterdam P.O. Box 1738, 3000 DR Rotterdam, The Netherlands Phone + 31 10 408 1301, email dellaert@ese.eur.nl